Full Discovery Kit

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Full Discovery Kit
The perfect three-step haircare treatment for fine, limp hair, the VIRTUE Full Discovery Kit ... Learn more

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Restorative Treatment Mask 15m
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  • Description

    The perfect three-step haircare treatment for fine, limp hair, the VIRTUE Full Discovery Kit provides weightless body for a fuller, thicker look and feel. Enriched with the brand’s signature Alpha Keratin 60ku® protein, the shampoo, conditioner, and mask trio works to reinforce the hair’s natural barriers, strengthening and repairing brittle strands.

    Colour-safe. Free from parabens and gluten. Vegan.

    Set Includes:
    • Full Shampoo - 60ml:
      A volumising shampoo that removes build-up and impurities from root to tip while providing lift and plumpness to each strand.
    • Full Conditioner - 60ml:
      A hydrating conditioner that locks in moisture and nourishes dry split ends. Enriched with vitamin-rich pink pomelo, hydrolysed quinoa, and artichoke leaf, the formula rejuvenates dehydrated hair and improves hair density without adding extra weight.
    • Restorative Treatment Mask - 15ml:
      Transform the appearance of dry hair in just three minutes, thanks to this ultra-nourishing treatment. The strengthening mask is suitable for all hair types, helping to offset damage due to chemical or thermal stress. The formula actively rehabilitates hair in need of TLC, providing an instant infusion of shine and moisture. The fortifying treatment features Alpha Keratin 60ku® to support the hair’s structure from the inside. Intensely hydrating and conditioning, the formula replenishes the hair, restoring silky softness without weighing down the hair.

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  • Directions for use

  • Ingredients

  • Description
  • Directions for use
  • Ingredients

The perfect three-step haircare treatment for fine, limp hair, the VIRTUE Full Discovery Kit provides weightless body for a fuller, thicker look and feel. Enriched with the brand’s signature Alpha Keratin 60ku® protein, the shampoo, conditioner, and mask trio works to reinforce the hair’s natural barriers, strengthening and repairing brittle strands.

Colour-safe. Free from parabens and gluten. Vegan.

Set Includes:
  • Full Shampoo - 60ml:
    A volumising shampoo that removes build-up and impurities from root to tip while providing lift and plumpness to each strand.
  • Full Conditioner - 60ml:
    A hydrating conditioner that locks in moisture and nourishes dry split ends. Enriched with vitamin-rich pink pomelo, hydrolysed quinoa, and artichoke leaf, the formula rejuvenates dehydrated hair and improves hair density without adding extra weight.
  • Restorative Treatment Mask - 15ml:
    Transform the appearance of dry hair in just three minutes, thanks to this ultra-nourishing treatment. The strengthening mask is suitable for all hair types, helping to offset damage due to chemical or thermal stress. The formula actively rehabilitates hair in need of TLC, providing an instant infusion of shine and moisture. The fortifying treatment features Alpha Keratin 60ku® to support the hair’s structure from the inside. Intensely hydrating and conditioning, the formula replenishes the hair, restoring silky softness without weighing down the hair.

As Virtue® shampoos are concentrated, we recommend emulsifying a small amount of the product between the palms. Apply to wet hair, then rinse. Follow with conditioner.

Apply a small amount of product to clean, damp hair. Leave on for 1-3 minutes. Rinse thoroughly and style as usual.

On washed and towel-dried hair, apply a generous amount of the product, distributing it evenly throughout the hair. Leave on for 2 to 3 minutes. Rinse carefully. Use once a week or as needed in place of conditioner.

FULL SHAMPOO: Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Sodium Methyl Cocoyl Taurate, Cocamide MIPA, Keratin, Panthenol, Tocopherol, Centella Asiatica Meristem Cell Culture, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Dilauramidoglutamide Lysine, Palmitamidopropyltrimonium Chloride, Coconut Acid, PEG-200 Hydrogenated Glyceryl Palmate, Ethylhexylglycerin, Guar Hydroxypropyltrimonium Chloride, Lauric Acid, PEG-7 Glyceryl Cocoate, Zinc Laurate, Polyquaternium-7, Sodium Methyl Isethionate, Parfum (Fragrance), Propylene Glycol, Sodium Laurate, Sodium Isethionate, Xanthan Gum, Phenoxyethanol, Chlorphenesin, Isopropanolamine, Sodium Benzoate, Citric Acid, Disodium EDTA, Sodium Chloride, Benzyl Alcohol, Potassium Sorbate, Sodium Hydroxide, Limonene, Linalool, Benzyl Salicylate.

FULL CONDITIONER: Aqua (Water, Eau), Cetearyl Alcohol, Dimethicone, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Cetyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, PEG-8 Dimethicone, Isododecane, Ethylhexylglycerin, Cetyl Esters, Parfum (Fragrance), Keratin, Panthenol, Quercus Petraea Fruit Extract, Biotin, Hydrogenated Ethylhexyl Olivate, Oryza Sativa (Rice) Bran Extract, Hydrogenated Olive Oil Unsaponifiables, Glycerin, Cyperus Esculentus Root Oil, Zea Mays (Corn) Starch, Helianthus Annuus (Sunflower) Seed Oil, Serenoa Serrulata Fruit Extract, Madecassoside, Amaranthus Caudatus Seed Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrolyzed Adansonia Digitata Seed Extract, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Cynara Scolymus (Artichoke) Leaf Extract, Jojoba Esters, Hydrolyzed Lupine Protein, Hydrolyzed Quinoa, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Caprylyl Glycol, Propanediol, Polysorbate 60, Hydroxyethylcellulose, Dimethiconol, Polysorbate 20, Polysilicone-15, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Dilauramidoglutamide Lysine, Methoxy PEG/ PPG-7/3 Aminopropyl Dimethicone, Cystine Bis-PG-Propyl Silanetriol, Alcohol, Butylene Glycol, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Benzoic Acid, Sorbic Acid, Disodium EDTA, BHT, Citric Acid, Sodium Nitrate, Glyoxal, Sodium Chloride, Chlorphenesin, Gluconolactone, Sodium Benzoate, Potassium Sorbate, Phenethyl Alcohol, Calcium Gluconate, Limonene, Linalool, Benzyl Salicylate, Citral, Hydroxycitronellal.

Restorative Treatment Mask Aqua (Water, Eau), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, PEG-100 Stearate, Glyceryl Stearate, PEG-8 Dimethicone, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Isododecane, Cetyl Esters, Hydrogenated Ethylhexyl Olivate, Ethylhexylglycerin, Keratin, Panthenol, Salvia Hispanica Seed Extract, Amaranthus Caudatus Seed Extract, Quercus Petraea Fruit Extract, Brassica Campestris/Aleurites Fordi Oil Copolymer, Hydrolyzed Adansonia Digitata Seed Extract, Oryza Sativa (Rice) Seed Protein, Caesalpinia Spinosa Fruit Extract, Oryza Sativa (Rice) Extract, Cystoseira Compressa Extract, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Cystine Bis-PG-Propyl Silanetriol, Cynara Scolymus (Artichoke) Leaf Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Tocopheryl Acetate, Camellia Sinensis Leaf Extract, Asiaticoside, Hydrolyzed Quinoa, Hydrogenated Olive Oil Unsaponifiables, Butyrospermum Parkii (Shea) Butter, Oryza Sativa (Rice) Bran Extract, Jojoba Esters, Sodium Dilauramidoglutamide Lysine, Helianthus Annuus (Sunflower) Seed Extract, Moringa Oleifera Seed Oil, Tocopherol, Madecassoside, Cinnamidopropyltrimonium Chloride, Rosmarinus Officinalis (Rosemary) Leaf Extract, Galactoarabinan, Xylitol, Trehalose, Zea Mays (Corn) Starch, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Pisum Sativum (Pea) Extract, Hydrolyzed Linseed Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Parfum (Fragrance), Propanediol, Caprylyl Glycol, Glycerin, Polysorbate 60, Hydroxyethylcellulose, Polysorbate 20, Dimethiconol, Maltodextrin, Quaternium-95, Gluconolactone, Phytic Acid, Polysorbate 80, Disodium Phosphate, Caprylyl/Capryl Glucoside, Butylene Glycol, Ethyl Linoleate, Ethyl Oleate, Sorbitan Oleate, Polyquaternium-37, Phenethyl Alcohol, Caprylic Acid, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Chlorphenesin, Sorbic Acid, Benzoic Acid, Sodium Phytate, Sodium Phosphate, Sodium Benzoate, Alcohol, Citric Acid, Potassium Sorbate, Dehydroacetic Acid, Benzyl Salicylate, Coumarin, Limonene, Hexyl Cinnamal, Linalool.

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Virtue® isn’t quite like other hair care brands. That’s because we’re a biotech company revolutionizing hair health.

Discovered by bioscientists working in regenerative medicine, our Alpha Keratin 60ku® is clinically proven to replenish keratin lost due to daily damage, restoring hair to its healthiest state.