Eyeshadow URBAN DECAY

Insane color payout. A velvety, suede-like smoothness and blendability. Our mind-blowing formula ... Learn more
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99 AED
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Insane color payout. A velvety, suede-like smoothness and blendability. Our mind-blowing formula delivers unmatched performance in a stunning array of shades.
THE FORMULA
• Soft, amazingly velvety texture
• Rich, dense and decadent color
• Smooth, uniform pigment distribution and blendability
• Long-lasting, crease-free wear

The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane payout. Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability.

This amazing technology works for every shade and finish. Have you ever had trouble blending a black or purple shade? How about a matte? Every Urban Decay shade goes on silky, blends easily and stays put.

THE SHADES
Our assortment of shades features:
• Best-sellers
• New shades
• Lots of shades previously only available in PALETTES (You asked, we listened!)
• Shimmer, satin, sparkle, duotone and matte finishes

THE TOKEN
Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy…no melting, magnets or breakage.)

Fill Weight: 1.5g e 0.05 US oz

Details

Insane color payout. A velvety, suede-like smoothness and blendability. Our mind-blowing formula delivers unmatched performance in a stunning array of shades.
THE FORMULA
• Soft, amazingly velvety texture
• Rich, dense and decadent color
• Smooth, uniform pigment distribution and blendability
• Long-lasting, crease-free wear

The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane payout. Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability.

This amazing technology works for every shade and finish. Have you ever had trouble blending a black or purple shade? How about a matte? Every Urban Decay shade goes on silky, blends easily and stays put.

THE SHADES
Our assortment of shades features:
• Best-sellers
• New shades
• Lots of shades previously only available in PALETTES (You asked, we listened!)
• Shimmer, satin, sparkle, duotone and matte finishes

THE TOKEN
Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy…no melting, magnets or breakage.)

Fill Weight: 1.5g e 0.05 US oz

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Ingredients
Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Talc, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid.

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Our story opens in the mid-‘90s, when pink, red and beige enslaved the prestige beauty market. Flying in the face of this monopoly, Urban Decay unleashed a line of lipsticks and nail enamels inspired by seedier facets of the urban landscape. The vibe since day one? Beauty with an edge™.