What it is:
Gently exfoliates, cleanses and renews the scalp.
• Reduces hair loss by 53%* when used as part of the invati advanced™ 3-step system
• 4 out of 5 women say their hair looks and feels thicker and fuller**
• Wintergreen-derived salicylic acid helps remove build-up that can clog pores
• Gentle plant-derived conditioners in the shampoo help nourish and detangle to help prevent the hair from breakage during shampooing
• A blend of Ayurvedic herbs including ginseng and certified organic turmeric invigorate the scalp when massaged in
*Due to breakage from brushing, after using the invati advanced™ system for 12 weeks.
**In a 12 week consumer study of 104 women using the invati advanced™ system."
Aveda is the leading high-performance, plant-based hair and skin care brand, trusted by millions of guests and thousands of artists and salons around the world. Our promise is to care for the whole you, connecting beauty, well-being and sustainability. Our powerful products are rooted in nature and inspired by the bold self-expression of art and style from around the globe. We are a cruelty-free brand and work to make a difference in the world by using recycled packaging, responsible sourcing and manufacturing, and raising money for clean water during Earth Month.