Lock-It Hydrating Primer KVD VEGAN BEAUTY

What it does:Lock-It Hydrating Primer is an ultra-hydrating, water-based formula that preps your ... Learn more
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175 AED
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What it does:
Lock-It Hydrating Primer is an ultra-hydrating, water-based formula that preps your skin for perfect long-wear foundation application and comfortable all-day wear. Formulated with a lightweight, milky texture that feels weightless on the skin, it’s infused with nourishing ingredients, including vitamin B5, aloe vera, jojoba, and shea.

This primer features skin-smoothing oxygen-boosters to help long-wear foundations glide evenly onto skin for a poreless, soft finish. Fragrance free, colorless, and supremely hydrating, it’s ideal for dry, sensitive skin types.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
You can use Lock-It Hydrating Primer with any long-wear formula, but its perfect match is Kat Von D’s Lock-It Foundation (sold separately). Pair them together for ultimate comfort and unstoppable 24-hour wear.

Artistry tip: if you want a more lightweight, dewy finish, mix one pump of Lock-It Hydrating Primer with one pump of Lock-It Foundation on the back of your hand. Swirl to blend the two formulas together and apply as normal. Use a higher primer-to-foundation ratio to achieve more sheer and lightweight coverage. This technique is perfect for dry skin, and it’s the ultimate solution to achieve a dewy, flawless finish with your long-wear, full-coverage foundation.

#VeganAlert! Lock-It Hydrating Primer is completely free of animal-derived ingredients.

"I am proud to say that Kat Von D Beauty has never tested on animals—and never will."—Kat Von D

Research results:
In an independent self-assessment study after a period of over 8 hours:
- 100% liked the way skin looked and felt with primer
- 100% said skin looked healthier, hydrated
- 100% said skin felt smoother and softer
- 100% said pores were less visible when using primer and Lock-It Foundation
- 100% said it absorbed easily
- 97% liked the application, texture, and scent
- 97% said wear was comfortable with primer and Lock-It foundation
- 97% said the primer improved the surface of skin
- 93% said it felt lightweight
- 93% said it smoothed rough patches
- 93% said primer provided a smooth canvas for foundation
- 93% said primer made skin look fresh all day
- 93% said this primer works perfectly with Lock-It Foundation
- 90% said skin felt younger
- 90% said foundation applied smoothly with primer and improved the condition of skin

Details

What it does:
Lock-It Hydrating Primer is an ultra-hydrating, water-based formula that preps your skin for perfect long-wear foundation application and comfortable all-day wear. Formulated with a lightweight, milky texture that feels weightless on the skin, it’s infused with nourishing ingredients, including vitamin B5, aloe vera, jojoba, and shea.

This primer features skin-smoothing oxygen-boosters to help long-wear foundations glide evenly onto skin for a poreless, soft finish. Fragrance free, colorless, and supremely hydrating, it’s ideal for dry, sensitive skin types.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
You can use Lock-It Hydrating Primer with any long-wear formula, but its perfect match is Kat Von D’s Lock-It Foundation (sold separately). Pair them together for ultimate comfort and unstoppable 24-hour wear.

Artistry tip: if you want a more lightweight, dewy finish, mix one pump of Lock-It Hydrating Primer with one pump of Lock-It Foundation on the back of your hand. Swirl to blend the two formulas together and apply as normal. Use a higher primer-to-foundation ratio to achieve more sheer and lightweight coverage. This technique is perfect for dry skin, and it’s the ultimate solution to achieve a dewy, flawless finish with your long-wear, full-coverage foundation.

#VeganAlert! Lock-It Hydrating Primer is completely free of animal-derived ingredients.

"I am proud to say that Kat Von D Beauty has never tested on animals—and never will."—Kat Von D

Research results:
In an independent self-assessment study after a period of over 8 hours:
- 100% liked the way skin looked and felt with primer
- 100% said skin looked healthier, hydrated
- 100% said skin felt smoother and softer
- 100% said pores were less visible when using primer and Lock-It Foundation
- 100% said it absorbed easily
- 97% liked the application, texture, and scent
- 97% said wear was comfortable with primer and Lock-It foundation
- 97% said the primer improved the surface of skin
- 93% said it felt lightweight
- 93% said it smoothed rough patches
- 93% said primer provided a smooth canvas for foundation
- 93% said primer made skin look fresh all day
- 93% said this primer works perfectly with Lock-It Foundation
- 90% said skin felt younger
- 90% said foundation applied smoothly with primer and improved the condition of skin

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Ingredients
AQUA/WATER/EAU, SHEA BUTTER ETHYL ESTERS, JOJOBA ESTERS, ISODODECANE, HYDROGENATED POLYDECENE, GLYCERIN, POTASSIUM CETYL PHOSPHATE, POLYURETHANE-34, VP/EICOSENE COPOLYMER, PHENOXYETHANOL, CETYL ALCOHOL, GLYCERYL OLEATE CITRATE, CAPRYLYL GLYCOL, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, ETHYLHEXYLGLYCERIN, HEXYLENE GLYCOL, DIMETHICONE, ALOE BARBADENSIS LEAF JUICE, TOCOPHERYL ACETATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, TROPAEOLUM MAJUS FLOWER/LEAF/STEM EXTRACT, AMINOMETHYL PROPANOL, DISODIUM EDTA, PANTHENOL, TOCOPHEROL, PANTOLACTONE, CITRIC ACID.

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KVD VEGAN BEAUTY is an iconic, global, high-performance, vegan and cruelty-free beauty brand that’s disrupted the industry since the brand’s debut in 2008 -- with 4 high-pigment, long-wear, cruelty-free red lipsticks. In 2010, we created our #1 award-winning eyeliner—Tattoo Liner—and it remains the uncontested holy grail of liquid eyeliner. After pioneering the liquid lipstick craze, we changed the beauty industry again in 2016 when we reformulated our entire line to be 100% vegan, without sacrificing the performance we’re known for. Today, we have more than 250 innovative products in every category, hundreds of awards and we’re distributed in 36 countries around the world exclusively at Sephora.

Lock-It Hydrating Primer
Lock-It Hydrating Primer
175 AED